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South West Rocks

NSW 2431LGA: Kempsey Shire

Investment Score

72

/100

AI Intelligence Summary

South West Rocks is a picturesque coastal town in NSW's Mid North Coast, located within Kempsey Shire. This seaside community of approximately 5,000 residents is renowned for its stunning natural attractions including Trial Bay Gaol, Smoky Cape Lighthouse, and Hat Head National Park. The town experiences significant seasonal population fluctuations due to its popularity as a holiday destination and strong tourism appeal. The demographic profile skews older, with many retirees and sea-changers drawn to the relaxed coastal lifestyle. The property market is driven by lifestyle buyers seeking affordable coastal living compared to major metropolitan areas. While the town offers excellent recreational amenities including fishing, boating, and bushwalking opportunities, it faces challenges with limited retail options, no public transport, and relative isolation requiring travel to Kempsey for major services. The area holds significant Indigenous heritage as traditional Dunghutti land and maintains a strong community connection to its coastal environment.

Strengths

  • •Stunning coastal location with pristine beaches and national park access
  • •Historic attractions including Trial Bay Gaol and Smoky Cape Lighthouse
  • •Strong tourism and holiday rental market potential
  • •Affordable coastal property compared to major cities

Opportunities

  • •Growing demand for affordable coastal lifestyle properties
  • •Potential for eco-tourism and heritage tourism development
  • •Holiday rental investment market expansion
  • •Infrastructure improvements connecting to Pacific Highway

Considerations

  • •Limited public transport and relative isolation from major centres
  • •Restricted retail and dining options requiring travel for shopping
  • •Seasonal population fluctuations affecting local economy
  • •Limited employment opportunities outside tourism sector

A decision, not just a search · South West Rocks

Does a promising suburb make this the right property decision?

No. Suburb data can help you shortlist, but it cannot establish the value, condition or suitability of a particular property. Compare buying, retaining your current property and waiting against your household cash flow, finance conditions and intended holding period.

Questions that could change the answer

  • What would make this location unsuitable even if its median price rises?
  • Could you meet the costs if income falls, the property is vacant or repairs are needed?
  • Are you comparing a specific property with genuinely comparable sales—or only an area average?

Evidence to obtain—not yet verified here

  • Comparable property evidence with transaction dates and relevant differences.
  • Current loan terms, household commitments and a realistic cash-flow buffer.
  • Property inspections, contract advice and ownership/tax advice where relevant.

Other options: Shortlist another property, retain what you own, reduce the budget or delay. Growth expectations alone are not a reason to proceed.

Next action: Ask a Property Advisor to connect the property evidence with your priorities, and identify the finance, tax or legal professional required for unresolved questions.

When to revisit: Revisit if the price, lending terms, inspection findings or household circumstances change.

General decision guidance—not a property assessment, personal recommendation or verified client result. Dates on surrounding market content apply to that content, not to checks on your property.

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Property Market

Median House

$680K

+8.2% 1yr

Median Unit

$485K

+6.8% 1yr

Rent (House)

$550/wk

Rent (Unit)

$475/wk

Days on Market

42

Vacancy Rate

2.8%

Auction Clearance

68.0%

Price Growth

Type1 Year3 Year5 Year
House+8.2%+22.5%+38.7%
Unit+6.8%+18.9%+32.4%

Rental Yields

House Yield

4.2%

Unit Yield

5.1%

Investment Scorecard

Overall Investment Score72/100
Growth Potential75/100
Cashflow Score68/100
Risk Score (lower = safer)65/100
Affordability Index65/100

Demand/Supply Ratio: 1.80

Demand exceeds supply — favourable for sellers

Tax & Financial Intelligence

CPA-grade analysis for South West Rocks at median house price

Stamp Duty Estimate
Standard transfer
$25,130
First Home Buyer
Exempt

Save $25,130

Foreign buyer surcharge
$54,400

+8% surcharge

Negative Gearing Position

Wage offset available until 1 July 2027

An established purchase today falls under the 2026 reforms. From 1 July 2027, losses on established residential property can only offset residential rental income or residential capital gains — not your salary.

Annual rent income
$28,600

$550/wk

Interest (80% LVR @ 6.5%)
-$35,360
Other expenses (~2.5%)
-$17,000
Net rental position
-$23,760

Negatively geared

Tax benefit (39% MTR)
+$9,266

Reduces taxable income until 1 July 2027

After-tax holding cost
$14,494/yr

~$279/week

Land Tax Exposure
Est. land value
$408,000

~60% of median price

Individual threshold
$1,075,000

Below threshold

Trust/company threshold
$25,000 (trust)

Annual: $6,228

CPA Note: Land tax applies to your total NSW land holdings, not individual properties. Portfolio holders should aggregate all investment land values.

CGT Projection

Based on 7.7% p.a. growth (from 5-year trend), CPI indexation + 30% minimum rate, 39% MTR

5-Year Hold

Est. value
$987,174
Capital gain
$278,644
Assessable gain
$185,537
CGT payable
$72,360

10-Year Hold

Est. value
$1.43M
Capital gain
$724,577
Assessable gain
$526,129
CGT payable
$205,190

Investor Quick Summary

Entry cost (stamp duty)

$25,130

After-tax yield

2.56%

Weekly holding cost

$279/wk

10yr CGT (est.)

$205,190

Estimates based on FY2025 NSW rates at median house price. Assumes 80% LVR, 6.5% interest rate, 39% marginal tax rate ($135K-$190K bracket). This calculator provides estimates for illustrative purposes only and does not constitute financial, tax, or investment advice. Results depend on assumptions that may not reflect your actual situation. Tax laws, interest rates, and market conditions change frequently. Always consult a qualified professional — such as a CPA, mortgage broker, or financial adviser — before making financial decisions. Local Knowledge Group of Companies provides integrated advisory through Local Knowledge (CPA), Local Knowledge Finance (Mortgage Brokerage), and Local Knowledge Property (Licensed Agency).

Demographics

Population

5,200

Median Age

58

Median Income

$52K

per annum

Family Households

42.0%

Professionals

28.0%

University Educated

22.0%

Unemployment

6.8%

Born Overseas

18.0%

Dwelling Mix

Houses: 72%Units: 24%Townhouses: 4%Total: 3,200

Lifestyle & Community

Walkability45/100
Public Transport2/10
Schools Rating6/10
Safety9/10
Family Friendly7/10
Cafes & Restaurants

8

Parks

12

0
Distance to CBD

425.0 km

Nearest Station: Kempsey (no passenger service)

Outdoor recreation focused lifestyle with fishing, boating, bushwalking, whale watching, and beach activities forming the core of community life

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Data sourced from multiple sources. Last updated 11 April 2026.

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